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Blog Feature

By: Maneesha Manges
January 28th, 2020

When you form a strategic partnership with a consultant, they will offer your association guidance and support as you tackle some of your most challenging questions. How do you set realistic goals? How can you improve your processes? How do you get your team up to speed? These are all things that a consultant can help you figure out. 

Blog Feature

By: Kathryn Fisher
July 7th, 2017

I had a call today with an association who has hired new team members to help focus on members retention and growth. 

Blog Feature

By: Abigail Conlon
April 26th, 2017

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Onboarding is an important aspect of any successful business model, ensuring that employees and clients alike are familiarized and integrated with the business’s products and services. Ensuring that an onboarding plan is successful is not always an easy feat, and establishing one can be even trickier. Thanks to our friends at HubSpot, below are three of the most important steps to follow when creating a successful onboarding plan for the first 90 days and into the foreseeable future.

Blog Feature

By: Emily Nash
January 19th, 2017

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Associations have marketing goals just like any organization to achieve bottom line results. These may revolve around goals to attract new members and retain existing members, raise funds around conferences and events, and sell comprehensive industry research. Regardless of the task at hand, it’s becoming increasingly difficult to reach audiences when they need a message, with the content they want, on the platform from which they consume the content.