HighRoad Solution aims to provide the highest degree of protection for our customers. We will continue to ensure that our website and digital properties comply with the standards for online privacy, security, business practices, transaction integrity and availability.

Communication With Clients

As part of using any of our services, HighRoad Solutions communicates with clients in various ways. HighRoad allows users to set their preferences on communications pertaining to services being used. HighRoad adheres to a strict permission-based communication policy. We may contact users regarding services being used, but will not send 3^rd party commercial offers or advertisements. HighRoad does not sell, rent, or loan our contact lists or our customer’s contact lists (including customer data) to any outside firms or partners. In addition, no email or mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Personal Information is any combination of information, in the possession of or likely to come into the possession of HighRoad, that can be used to identify, contact, or locate a discrete individual (“Personal Information”) and will be treated in accordance with this Privacy Policy. Any information that cannot be used to identify a discrete individual is not Personal Information.

By using this website, or providing your Personal Information to HighRoad, you hereby consent to the transfer of your Personal Information for the purposes described in this Privacy Policy.

Purpose for Data Collection, Use and Disclosure

HighRoad may collect, use, and disclose your Personal Information in its normal course of business. The information may be used to develop new services, gauge client satisfaction, or measure awareness of products or services. This policy explains how HighRoad collects and uses data obtained via forms, surveys or landing pages. Below are the primary uses of information collected:

• Establishing and maintaining communications with you;
• Providing requested content or services from HighRoad Solutions;
• Responding to your inquiries about content and other services;
• Registration for webinars, training, and other events;
• Compiling statistics for analysis of our sites and our business.

Information We Collect:

The information gathered by HighRoad from this website is information voluntarily supplied by visitors, and tracking information gathered as visitors navigate through our Site. Your participation is always voluntary and you are entitled to ask that a part or all of your data be deleted at any point in time. We will collect data via forms when you register for a webinar, request a digital download of information in the form of a webinar record, whitepaper or ebook. We may ask for your name, email address, telephone number, as well as information about your position and organization. On the data submission form, we will indicate by way of an asterisk which information is optional and which information is mandatory. Any Personal Information that you send us will be used for the purpose indicated on this Site or in this Privacy Policy.

As you navigate the Site, we may also collect information through commonly used information-gathering tools, such as cookies. Cookies are pieces of information shared between your web browser and a website. Use of cookies enables a faster and easier experience for the user. A cookie cannot read data off your computer's hard drive.

We use cookies for the following purposes:

• Performance: These cookies collect information about how visitors use a Site (e.g., which pages visitors go to most often, if they get error messages from web pages). They also allow us to record and count the number of visitors to the Site, all of which enables us to see how visitors use the Site in order to improve the way that our Site works. These cookies do not collect information that identifies a person, as all information these cookies collect is anonymous.
• Functionality: These cookies allow our Site to remember choices you make (e.g., your user name, your language, region you are in) and provide enhanced features. These cookies can also be used to remember changes you have made to text size, font, and other parts of web pages that you can customize. They may also be used to provide services you have requested, such as viewing a video or commenting on an article. The information these cookies collect is usually anonymized. They do not gather any information about you that could be used for advertising or remember where you have been on the internet.
• This Site does use Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google. Google will use this information for the purpose of evaluating your use of the website. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do so, you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

By visiting our website, cookies may be placed on your browsers that may be used by third parties for target advertising purposes. Should you wish to opt-out of receiving targeted advertising, please visit the NAI (Network Advertising Initiative) website for instructions.

Disclosure of Information

It is HighRoad Solutions' policy to never provide Personal Information to third parties. HighRoad would request permission in situations where disclosure is necessary to enable services that have requested and involve partner technology (such as payment transactions). The only exception to this policy is if HighRoad Solutions is compelled to do so by an appropriately empowered governmental or law enforcement authority.

Customer Data Integrity

Security technology has been implemented throughout all of our applications. Information exchanges, transactions, passwords, contact lists (uploading and storing online) and billing related data are protected using the various technologies that are routinely updated and evaluated. This ensures a very high degree of security. HighRoad Solutions and its partners ensure that all contact lists, email content and reports remain private and confidential. Any use of our services must be in compliance with our Acceptable Use Policy — to protect against inappropriate use (illegal, abusive, obscene and or threatening, etc.).

Questions or to Withdraw Consent

You may exercise your right to withdraw your consent to applicable uses or disclosures of your Personal Information (which may limit or terminate the services that HighRoad Solution provides to you) by sending an email to us at privacy@highroadsolution.com.

Last Updated: March 1, 2020

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