While most associations sit on a wealth of transactional and behavioral member and customer data, their data sources are often disconnected. Without a bridge between their data sources or the transparency to help marketers see beyond the data veil, associations will never have the complete data picture to drive their growth and engagement strategies.
Bam—cue Spark, an integration software that maps the data in your association marketing stack—AMS, EMS, digital marketing platform, and beyond—and puts the power in your marketers’ hands to spark data-driven results.
Schedule time with us to see what it can do.
It’s a simple solution to a long-standing association challenge. HighRoad Spark provides a clean, intuitive, and flexible interface that allows marketers a one-stop ‘quick and painless’ shop to: