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highroad-news-events

Blog Feature

By: Suzanne Carawan
January 13th, 2016

Is Your Association Innovative Like this Solar Panel? Let HighRoad Know

The Top 2016 Association & Non-Profit Innovators have been announced and will be celebrated the evening of Wednesday, January 27th in Crystal City, Virginia. We are thrilled to see so many of our clients get the nod & recognition that they deserve for pushing association marketing to a new level of excellence.

Blog Feature

By: Suzanne Carawan
December 15th, 2015

ICE Powers Award-Winning Association Newsletters

Ashburn, VA, December 15, 2015---HighRoad Solution, the only digital agency focused exclusively on associations to offer email, automation and inbound marketing services announced the launch of its latest product called Intelligent Contextual Email or ICE. The announcement was made today at the American Society of Technology Executive’s (ASAE) Technology Conference where HighRoad Solution is the only endorsed eMarketing software provider.

Blog Feature

By: Suzanne Carawan
November 20th, 2015

You want to get a comprehensive profile on each member, attendee or donor. You want to know more about the people who aren't members so you can understand how to continue to nurture them into a deeper relationship. You've got demographic and transactional data (what they bought), but what about the other data? The data that shows you what they did during their interactions with you?

Blog Feature

By: Liz Mackenzie
November 19th, 2015

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Tuesday, December 1st  
12-1 pm Eastern

Blog Feature

By: Liz Mackenzie
November 19th, 2015

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Virtual November Inbound Lunch Bunch: Campaign Measurement

We apologize for any inconvenience, but our November Inbound Lunch Bunch scheduled for today has been rescheduled to Monday, November 23 at 12 noon eastern. 

Blog Feature

By: Suzanne Carawan
November 16th, 2015

We've just gotten this new video infographic from our partners at Demand Metric who captured the key  takeaway messages from our 2015 State of Digital Marketing in Associations study in this video: