The phrase "there's an app for that" is so true it's unnerving. You can find almost anything on the internet, from websites that are helpful to your job to things you never wanted to know or see.
Yesterday, I was trying to figure out which font was used in a JPG we have in our files. I didn't have the original EPS or PSD file (if you're wondering, here's a good resource on what those file types mean and when to use them). We wanted to recreate the same type of image, though, so I needed to identify the typeface. While there are quite a few typography nerds out there who are excellent at recognizing fonts just by seeing them, I'm not one of those people -- and I bet you're not either.
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As part of our commitment to the association market and ASAE in particular, HighRoad sponsored a table at last night's awards dinner to honor John Graham's achievements as a boy scout. While many people know John as the President & CEO of ASAE with a golden track record at American Diabetes Association, few know the depth of his commitment to the Boy Scouts of America.
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Our May Inbound Lunch Bunch was held on the 14th with the highest reg numbers ever--162 to be exact. Our quest to learn the methodologies of inbound together found us focused on the first stage of HubSpot's spectrum: Attract. In order to really understand Inbound for Associations, there are a few key places where we need to rip the Band-Aid off & face some critical facts about our typical marketing programs:
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At our May Inbound Lunch Bunch, we gave association marketers more information and tools to focus their efforts on content marketing.
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We're kicking off our 2015 Innovation Roadshow! We have put the seminar series together to cover the hottest topics in association marketing and cover each topic from the viewpoint of digital. Based on the findings of our 2014 State of Digital Marketing in Associations Study and reviewing what's been the most popular topics in our HighRoad U webinar series, we put together our agenda to cover:
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