Our May Inbound Lunch Bunch was held on the 14th with the highest reg numbers ever--162 to be exact. Our quest to learn the methodologies of inbound together found us focused on the first stage of HubSpot's spectrum: Attract. In order to really understand Inbound for Associations, there are a few key places where we need to rip the Band-Aid off & face some critical facts about our typical marketing programs: 

Happy Friday, association marketers!

At our May Inbound Lunch Bunch, we gave association marketers more information and tools to focus their efforts on content marketing.

TGIF, association marketers!

That's right, I'm looking at you, association marketers. Stop sending all those emails right now, before someone gets hurt.

This idea might sound hypocritical coming from someone who works for an email marketing and automation company. It's not. We want you to be able to reach your members, but we don't want you to spam them. We want you to use email only after you've come up with a good reason to do so, and only if that email has a specific purpose.

We're thrilled to announce that we are the Platinum sponsor for the 2015 Personifest conference being held this week in Columbus, Ohio. There's so much new to tell since last year's event---where to even start? To tackle this topic, we'll take a blog-centric approach and Give U the List. Since we're holding our big party tonight at The Ohio Stadium, we're going to use a 'lil Buckeye lingo & show the same swagger as the First Ever National Champions.