I'm watching the changes in the association world unfold before my eyes on a daily basis. The association industry as we knew it is being disrupted and needs to evolve if the organizations are going to remain intact and continue to have a purpose. The latest disruptor I've seen? Inbound. It's hard to understand why this isn't an association, but there's no dues, conference rates are higher and there's a different set of rules for what's considered normal.

Our Toolkit of the Month for August is now available. We have brought you a piece originally created by HubSpot that looks at common SEO myths and breaks it down for what you need to care about today in order to keep your website fresh. SEO companies were all over our voice mails, emails and phones several years ago telling us that we need to rewrite our homepages for thousands of dollars. Then, seems that SEO/SEM has kind of faded into the background without a lot of coverage anymore in the association world.

Following our popular 2014 SDMA study which set the baseline from which to measure, we're delighted to announce the release of the 2015 report. Announced at ASAE's Annual Conference in Detroit, the study continues to try and understand how organizations are grappling with a changing member landscape that requires digital. The study looks to understand more than who uses Twitter and looks at additional factors such as:

Slideshare: Part 1 of 2

No marketer would want to miss out on an opportunity that gets over 60 million visitors a month and boasts an Alexa Ranking of 174. No, we aren't talking about posting an article on the New York Times website. In fact, we're referring to the 'silent' giant of content marketing: Slideshare.

Most of you are probably familiar with Twitter and its 140-character tweets. An added photo makes the tweet much more appealing. As you grow ever-dependent on social media to expand your member base, opportunities are being constantly developed. Now, your audience on Twitter can simply sign up for your email list without having to leave Twitter, or even download your association's app right from Twitter. You can plan out an article and a photo to go alongside each and every tweet.

Our new One Stop Product Demo Series is going strong. We've updated our landing pages to make it easy for you to register for upcoming live demos & to access the recorded demos that you can watch on-demand.