---
title: Just Released! Analyst Brief Series on Content Personalization
description: DON'T MISS OUT ON OUR NEW 2016 WEBINAR SERIES!! WITH INDUSTRY ANALYST JERRY RACKLEY
---

[BAM! (Better Association Marketing) from HighRoad Solution ](https://www.highroadsolutions.com/blog)

# [Just Released! Analyst Brief Series on Content Personalization](https://www.highroadsolutions.com/blog/just-released-analyst-brief-series-on-content-personalization)

 Written by [Liz Mackenzie](https://www.highroadsolutions.com/blog/author/liz-mackenzie) | 5/16/16 6:52 PM

## Don't Miss out on our New 2016 Webinar Series!!

## with Industry Analyst Jerry Rackley

We've created a new series for 2016 that brings research from the for-profit world to the association world. Join us each time live or download the recorded webinar to hear direct from Jerry Rackley, Chief Analyst at Demand Metric as he reports on top industry trends that are pertinent to the association world.

**Just Released On Demand today:**

** Analyst Brief #2: Focus On: Content Personalization**

It’s a fact: content personalization increases the effectiveness of content. More than **80% of marketers** in a recent study reported that their **objectives are better met when they personalize content**. 

During this Analyst Brief, hear Jerry share about how content is made more valuable through personalization, and learn some of the approaches organizations are taking to personalize their content. 

 

Want more? Don't miss our third Analyst Brief series next Month:

**"Interactive Video" Webinar*****  
** Tuesday, June 7th , 2016**  
** 12 pm Eastern****  
** Eligible for 1 CAE**

 

[View full post](https://www.highroadsolutions.com/blog/just-released-analyst-brief-series-on-content-personalization)

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