---
title: "Infographic Of The Week:  Marketing Automation Isn't Just For Marketing"
description: This infographic highlights how marketing automation helps both marketing and sales teams with the many benefits it offers.
---

[BAM! (Better Association Marketing) from HighRoad Solution ](https://www.highroadsolutions.com/blog)

# [Infographic Of The Week:  Marketing Automation Isn't Just For Marketing](https://www.highroadsolutions.com/blog/infographic-of-the-week-marketing-automation-isnt-just-for-marketing)

 Written by [Jeanette Hausner](https://www.highroadsolutions.com/blog/author/jeanette-hausner) | 4/25/17 5:09 PM

Marketing automation platforms are primarily marketed to marketers.  There are, however, many benefits for your sales team as well. The infographic below highlights how marketing automation is beneficial to both sales and marketing and, in fact, helps align the two departments with common goals.

<https://www.salesforce.com/blog/2013/08/marketing-automation-sales-or-marketing-tool.html>

 

 

Check out more great infographics on our Digital Marketing Pinterest page.

[View full post](https://www.highroadsolutions.com/blog/infographic-of-the-week-marketing-automation-isnt-just-for-marketing)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Jeanette Hausner"
  },
  "dateModified" : "2017-04-25T17:09:03.369Z",
  "datePublished" : "2017-04-25T17:09:03Z",
  "headline" : "Infographic Of The Week:  Marketing Automation Isn't Just For Marketing",
  "image" : {
    "@type" : "ImageObject",
    "height" : 2257,
    "url" : "https://cdn2.hubspot.net/hubfs/345438/Blog_Post_Images/MA-Sales%20Or%20Marketing%20Tool%204-25-17.jpg",
    "width" : 564
  },
  "mainEntityOfPage" : "https://www.highroadsolutions.com/blog/infographic-of-the-week-marketing-automation-isnt-just-for-marketing",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60.0,
      "url" : "https://f.hubspotusercontent30.net/hubfs/345438/hrs-logo-2019-navyblue-1.png",
      "width" : 183.47826
    },
    "name" : "BAM! (Better Association Marketing)"
  }
}
```